With 11% of people now blocking display Raster to Vector Conversion ads and many more just turning them off, you have to work really hard to make sure people click when they see them. And the great display ads are all about the visuals. Don't underestimate the power of design. 50% of companies Raster to Vector Conversion say that design plays a major role in their success. After all, design influences first impressions and how consumers perceive your brand. Of course, not all marketers or small business owners who want to launch display campaigns are design experts. So let's take a look at how you can up your design Raster to Vector Conversion game by applying five key visual design principles to create high-performing display ads. 1. Structure Structure is the basis of good Raster to Vector Conversion display advertising. And there are best practices to follow when mapping your ad.
According to the Interactive Raster to Vector Conversion Advertising Bureau, display ads should "stand out from normal web page content, and the ad unit should have clearly defined boundaries and not be confused with normal web content." They also say that ad sizing should be Raster to Vector Conversion flexible, as people can see your ad on different screen sizes. Google offers different ad sizes, from half-page ads to rankings to large mobile banners. The top three ad sizes in terms of performance are 300 x 250 (medium rectangle), 336 x 280 (large rectangle), and 728 x 90 (ranking). 5 Principles of Designing Top-Performing Ad Sizes ( Image source ) You Raster to Vector Conversion must therefore ensure that you have a solid but flexible structure to adapt to each format, paying particular attention to the sizes that perform best. To do this, think Raster to Vector Conversion about the basic elements of a display ad. Each ad should contain four main elements: 1. Your logo or company name 2.
A value proposition 3. An image Raster to Vector Conversion or visual representation of your service 4. A CTA button ad-elements-design-principles What is the best way to organize these elements? Naturally, your value proposition and your CTA are the most important. One company found that optimizing Raster to Vector Conversion their landing page CTA resulted in a massive 245% increase in leads . This shows how critical your CTA is. So your value proposition and your CTA should be the most visually distinct elements. You must place your logo in the margin, on one of the edges of your ad. Also, you need to make Raster to Vector Conversion sure that your image doesn't obscure any part of the copy. You should end up with something like this: soundcloud ad design principles ( Image source ) As you can see, the value proposition and the CTA are front and center.
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