Videos by asking people to subscribe right after introducing themselves and the industry email list subject of the video. This option is popular with high-profile influencers who post videos regularly and don't risk people running off to watch another video. Screenshot of Asking People to Subscribe Okay, we're a bit over the top here, back to the video one. How long should the video be? The optimal length of a video depends on the video type and subject. If your audience finds it informative, you can create a minute webinars that work really well, or you can create a one-minute video ad to drive traffic to your landing page or website. Something to remember: watch time is measured, and the more watch time your channel has.

The better your chances of ranking well. That doesn't mean you should focus on long videos. The chances of people clicking through to a one-hour tutorial with complete strangers is next to zero. However, they might be willing to spend a minute or two watching your great tips video. Here it is: My suggestion? Deliver the greatest value in the shortest amount of time. You need to keep your audience engaged for as long as possible. If someone quits a webinar video after two minutes, that's not great engagement. But if they watch two segments of your two-and-a-half minute ad, great. Other Important Questions.